Monthly Archive: August 2011

Add Compelling Offers to Your Follow-Ups – and Watch Your Sales Grow

If you have been reading my articles for any length of time, you will know that I am a big fan of follow-ups. A “follow-up” is simply an email you send to a customer once they’ve purchased something from you. It’s an excellent way to stay in touch with your best leads; that is,  the …

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